Business case
Our client, an insurtech platform specialising in parametric insurance for SMEs, was experiencing significant underwriting losses despite growing revenues. The company needed urgent action to improve unit economics and achieve sustainable profitability.
The implementation of our recommendations led to a dramatic improvement in underwriting performance and unit economics within six months. The refined strategy enabled the company to achieve profitability and secure additional funding.
We implemented a data-driven approach to identify loss-making customer segments and products. Using advanced analytics, we analysed the customer base to understand claim patterns and pricing adequacy. We developed recommendations for pricing optimisation, customer segmentation and acquisition channel strategy. Our analysis included reputation assessment using social listening tools.