{"id":67190,"date":"2026-08-24T10:55:23","date_gmt":"2026-08-24T08:55:23","guid":{"rendered":"https:\/\/www.accuracy.com\/?p=67190"},"modified":"2026-08-24T11:21:26","modified_gmt":"2026-08-24T09:21:26","slug":"analyse-des-performances-du-marche-mondial-de-la-beaute-les-leaders-mondiaux-du-secteur-au-deuxieme-trimestre-2026","status":"publish","type":"post","link":"https:\/\/www.accuracy.com\/fr\/global-beauty-market-performance-analysis-of-global-beauty-leaders-q2-2026\/","title":{"rendered":"March\u00e9 mondial de la beaut\u00e9 \u2013 Analyse des performances des leaders mondiaux du secteur de la beaut\u00e9 au deuxi\u00e8me trimestre 2026"},"content":{"rendered":"
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2e trimestre 2026 : la croissance s'acc\u00e9l\u00e8re, mais l'\u00e9cart entre les acteurs reste important<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Le deuxi\u00e8me trimestre a affich\u00e9 une une nette am\u00e9lioration des performances globales du secteur<\/strong>, m\u00eame si la croissance reste tr\u00e8s in\u00e9gale d'une entreprise \u00e0 l'autre.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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L\u2019Or\u00e9al a continu\u00e9 \u00e0 dominer le march\u00e9<\/strong>, avec\u00a0+6,31 % de croissance ajust\u00e9e \u00e0 p\u00e9rim\u00e8tre constant (TP3T) au deuxi\u00e8me trimestre<\/strong>, globalement stable par rapport au solide +6,71 TP3T enregistr\u00e9 au premier trimestre.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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C'est Est\u00e9e Lauder qui a enregistr\u00e9 la plus forte progression par rapport au trimestre pr\u00e9c\u00e9dent.<\/strong>\u00a0Le chiffre d'affaires des produits bio a augment\u00e9\u00a0+5% au cours du trimestre d'avril \u00e0 juin<\/strong>, contre +2% au trimestre pr\u00e9c\u00e9dent, ce qui marque un quatri\u00e8me trimestre cons\u00e9cutif de croissance positive.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Puig a maintenu une forte dynamique de croissance<\/strong>, en continuant \u00e0 gagner des parts de march\u00e9 dans le secteur des produits de beaut\u00e9 haut de gamme. Les r\u00e9sultats du premier semestre ont confirm\u00e9 une croissance positive dans toutes les cat\u00e9gories et toutes les r\u00e9gions, l'Asie-Pacifique restant la zone g\u00e9ographique la plus performante.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Shiseido a \u00e9galement montr\u00e9 des signes de reprise au cours du trimestre<\/strong>, apr\u00e8s un d\u00e9but d'ann\u00e9e difficile.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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La division Parfums et Cosm\u00e9tiques de LVMH est rest\u00e9e globalement stable.<\/strong>\u00a0Le chiffre d'affaires organique a recul\u00e9\u00a0-1% au deuxi\u00e8me trimestre<\/strong>, apr\u00e8s un r\u00e9sultat de 0% au premier trimestre, ce qui s'est traduit par une croissance organique stable au premier semestre.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Coty a enregistr\u00e9 une nette am\u00e9lioration par rapport au trimestre pr\u00e9c\u00e9dent, mais est rest\u00e9 en territoire n\u00e9gatif.<\/strong>\u00a0Au deuxi\u00e8me trimestre, le chiffre d'affaires \u00e0 p\u00e9rim\u00e8tre constant a recul\u00e9\u00a0-1%<\/strong>, contre -7% au trimestre pr\u00e9c\u00e9dent.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Analyse du march\u00e9 des cosm\u00e9tiques \u2013 2e trimestre 2026<\/a><\/div><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tRecevez notre prochaine analyse trimestrielle des performances des leaders mondiaux du secteur de la beaut\u00e9<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Q2 2026: growth accelerates, but the gap between players remains significant The second quarter showed a clear improvement in the overall performance of the sector, although growth remains highly differentiated by company. L\u2019Or\u00e9al\u00a0continued to lead the market, with\u00a0+6.3% adjusted like-for-like growth in Q2, broadly stable versus the strong +6.7% recorded in Q1. Est\u00e9e Lauder\u00a0showed the […]<\/p>\n","protected":false},"author":63,"featured_media":67196,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[212,412,414],"tags":[],"class_list":["post-67190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysis","category-beauty-luxury","category-consumer-goods-new-business-case"],"acf":[],"yoast_head":"\nGlobal beauty market \u2013 Performance analysis of Global Beauty leaders Q2-2026 - Accuracy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.accuracy.com\/fr\/analyse-des-performances-du-marche-mondial-de-la-beaute-les-leaders-mondiaux-du-secteur-au-deuxieme-trimestre-2026\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Global beauty market \u2013 Performance analysis of Global Beauty leaders Q2-2026\" \/>\n<meta property=\"og:description\" content=\"Q2 2026: growth accelerates, but the gap between players remains significant The second quarter showed a clear improvement in the overall performance of the sector, although growth remains highly differentiated by company. 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