{"id":67190,"date":"2026-08-24T10:55:23","date_gmt":"2026-08-24T08:55:23","guid":{"rendered":"https:\/\/www.accuracy.com\/?p=67190"},"modified":"2026-08-24T11:21:26","modified_gmt":"2026-08-24T09:21:26","slug":"global-beauty-market-performance-analysis-of-global-beauty-leaders-q2-2026","status":"publish","type":"post","link":"https:\/\/www.accuracy.com\/en_gb\/global-beauty-market-performance-analysis-of-global-beauty-leaders-q2-2026\/","title":{"rendered":"Global beauty market \u2013 Performance analysis of Global Beauty leaders Q2-2026"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"67190\" class=\"elementor elementor-67190\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e94756 e-flex e-con-boxed e-con e-parent\" data-id=\"2e94756\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1bc3a62 elementor-widget elementor-widget-text-editor\" data-id=\"1bc3a62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Q2 2026: growth accelerates, but the gap between players remains significant<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dae9b0d elementor-widget elementor-widget-text-editor\" data-id=\"dae9b0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The second quarter showed a <strong>clear improvement in the overall performance of the sector<\/strong>, although growth remains highly differentiated by company.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7653ee5 e-grid e-con-boxed e-con e-parent\" data-id=\"7653ee5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-09775c7 elementor-widget elementor-widget-image\" data-id=\"09775c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"528\" height=\"95\" src=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Loreal_PNG.png\" class=\"attachment-large size-large wp-image-64175\" alt=\"\" srcset=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Loreal_PNG.png 528w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Loreal_PNG-300x54.png 300w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Loreal_PNG-18x3.png 18w\" sizes=\"(max-width: 528px) 100vw, 528px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bbe915 elementor-widget elementor-widget-text-editor\" data-id=\"8bbe915\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>L\u2019Or\u00e9al\u00a0continued to lead the market<\/strong>, with\u00a0<strong>+6.3% adjusted like-for-like growth in Q2<\/strong>, broadly stable versus the strong +6.7% recorded in Q1.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52b27ec elementor-widget elementor-widget-image\" data-id=\"52b27ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Estee-Lauder-logo-1024x576.png\" class=\"attachment-large size-large wp-image-64177\" alt=\"\" srcset=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Estee-Lauder-logo-1024x576.png 1024w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Estee-Lauder-logo-300x169.png 300w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Estee-Lauder-logo-768x432.png 768w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Estee-Lauder-logo-18x10.png 18w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Estee-Lauder-logo.png 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e37916 elementor-widget elementor-widget-text-editor\" data-id=\"3e37916\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Est\u00e9e Lauder\u00a0showed the strongest sequential improvement.<\/strong>\u00a0Organic sales increased\u00a0<strong>+5% in the April-June quarter<\/strong>, versus +2% in the previous quarter, marking a fourth consecutive quarter of positive growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d133df elementor-widget elementor-widget-image\" data-id=\"7d133df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"300\" src=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Puig.png\" class=\"attachment-large size-large wp-image-64202\" alt=\"\" srcset=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Puig.png 700w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Puig-300x129.png 300w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Puig-18x8.png 18w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0243595 elementor-widget elementor-widget-text-editor\" data-id=\"0243595\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Puig\u00a0maintained a strong growth trajectory<\/strong>, continuing to gain market share in premium beauty. H1 results confirmed positive growth across categories and regions, with Asia-Pacific remaining the standout geography.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f56b57 elementor-widget elementor-widget-image\" data-id=\"0f56b57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Shiseido-Logo-1024x576.png\" class=\"attachment-large size-large wp-image-64203\" alt=\"\" srcset=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Shiseido-Logo-1024x576.png 1024w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Shiseido-Logo-300x169.png 300w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Shiseido-Logo-768x432.png 768w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Shiseido-Logo-1536x864.png 1536w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Shiseido-Logo-2048x1152.png 2048w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Shiseido-Logo-18x10.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92fd384 elementor-widget elementor-widget-text-editor\" data-id=\"92fd384\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Shiseido\u00a0also showed signs of recovery during the quarter<\/strong>, following a difficult start to the year.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc22e11 elementor-widget elementor-widget-image\" data-id=\"dc22e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"506\" src=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/08\/1705328080652.jpg\" class=\"attachment-large size-large wp-image-67207\" alt=\"\" srcset=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/08\/1705328080652.jpg 800w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/08\/1705328080652-300x190.jpg 300w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/08\/1705328080652-768x486.jpg 768w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/08\/1705328080652-18x12.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68d0fa9 elementor-widget elementor-widget-text-editor\" data-id=\"68d0fa9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>LVMH Perfumes &amp; Cosmetics\u00a0remained broadly stable.<\/strong>\u00a0Organic sales declined\u00a0<strong>-1% in Q2<\/strong>, after 0% in Q1, resulting in flat organic growth for the first half.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24dc1f8 elementor-widget elementor-widget-image\" data-id=\"24dc1f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Coty-Logo-2016-1024x576.png\" class=\"attachment-large size-large wp-image-64187\" alt=\"\" srcset=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Coty-Logo-2016-1024x576.png 1024w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Coty-Logo-2016-300x169.png 300w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Coty-Logo-2016-768x432.png 768w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Coty-Logo-2016-1536x864.png 1536w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Coty-Logo-2016-2048x1152.png 2048w, https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/05\/Coty-Logo-2016-18x10.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f3432b elementor-widget elementor-widget-text-editor\" data-id=\"9f3432b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Coty\u00a0improved materially sequentially but remained in negative territory.<\/strong>\u00a0Q2 LFL sales declined\u00a0<strong>-1%<\/strong>, compared with -7% in the previous quarter.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33833b3 e-flex e-con-boxed e-con e-parent\" data-id=\"33833b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f8c609 elementor-widget elementor-widget-spacer\" data-id=\"2f8c609\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e70986 elementor-widget elementor-widget-text-editor\" data-id=\"8e70986\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><div class=\"wp-block-pdfemb-pdf-embedder-viewer\"><a href=\"https:\/\/www.accuracy.com\/wp-content\/uploads\/2026\/08\/Major-Beauty-Groups-Performance-Analysis-Q2-2026.pdf\" class=\"pdfemb-viewer\" style=\"\" data-width=\"max\" data-height=\"max\" data-toolbar=\"bottom\" data-toolbar-fixed=\"on\">Cosmetics market analysis &#8211; Q2-2026<\/a><\/div><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7a3bb68 e-flex e-con-boxed e-con e-parent\" data-id=\"7a3bb68\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1da0c5f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1da0c5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/emailcc.com\/s\/cda3adab226e96d199bb2797deab699c0bb3ef5e\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-envelope-open\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M494.586 164.516c-4.697-3.883-111.723-89.95-135.251-108.657C337.231 38.191 299.437 0 256 0c-43.205 0-80.636 37.717-103.335 55.859-24.463 19.45-131.07 105.195-135.15 108.549A48.004 48.004 0 0 0 0 201.485V464c0 26.51 21.49 48 48 48h416c26.51 0 48-21.49 48-48V201.509a48 48 0 0 0-17.414-36.993zM464 458a6 6 0 0 1-6 6H54a6 6 0 0 1-6-6V204.347c0-1.813.816-3.526 2.226-4.665 15.87-12.814 108.793-87.554 132.364-106.293C200.755 78.88 232.398 48 256 48c23.693 0 55.857 31.369 73.41 45.389 23.573 18.741 116.503 93.493 132.366 106.316a5.99 5.99 0 0 1 2.224 4.663V458zm-31.991-187.704c4.249 5.159 3.465 12.795-1.745 16.981-28.975 23.283-59.274 47.597-70.929 56.863C336.636 362.283 299.205 400 256 400c-43.452 0-81.287-38.237-103.335-55.86-11.279-8.967-41.744-33.413-70.927-56.865-5.21-4.187-5.993-11.822-1.745-16.981l15.258-18.528c4.178-5.073 11.657-5.843 16.779-1.726 28.618 23.001 58.566 47.035 70.56 56.571C200.143 320.631 232.307 352 256 352c23.602 0 55.246-30.88 73.41-45.389 11.994-9.535 41.944-33.57 70.563-56.568 5.122-4.116 12.601-3.346 16.778 1.727l15.258 18.526z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">receive our next Quarterly Performance analysis of Global Beauty leaders<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Q2 2026: growth accelerates, but the gap between players remains significant The second quarter showed a clear improvement in the overall performance of the sector, although growth remains highly differentiated by company. L\u2019Or\u00e9al\u00a0continued to lead the market, with\u00a0+6.3% adjusted like-for-like growth in Q2, broadly stable versus the strong +6.7% recorded in Q1. Est\u00e9e Lauder\u00a0showed the [&hellip;]<\/p>\n","protected":false},"author":63,"featured_media":67196,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[212,412,414],"tags":[],"class_list":["post-67190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysis","category-beauty-luxury","category-consumer-goods-new-business-case"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Global beauty market \u2013 Performance analysis of Global Beauty leaders Q2-2026 - Accuracy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.accuracy.com\/en_gb\/global-beauty-market-performance-analysis-of-global-beauty-leaders-q2-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Global beauty market \u2013 Performance analysis of Global Beauty leaders Q2-2026\" \/>\n<meta property=\"og:description\" content=\"Q2 2026: growth accelerates, but the gap between players remains significant The second quarter showed a clear improvement in the overall performance of the sector, although growth remains highly differentiated by company. L\u2019Or\u00e9al\u00a0continued to lead the market, with\u00a0+6.3% adjusted like-for-like growth in Q2, broadly stable versus the strong +6.7% recorded in Q1. 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