{"id":45044,"date":"2024-06-08T17:43:17","date_gmt":"2024-06-08T15:43:17","guid":{"rendered":"https:\/\/www.accuracy.com\/?p=45044"},"modified":"2025-10-23T14:35:36","modified_gmt":"2025-10-23T12:35:36","slug":"the-cultural-corner-artificial-intelligence-a-very-real-footprint","status":"publish","type":"post","link":"https:\/\/www.accuracy.com\/en_gb\/the-cultural-corner-artificial-intelligence-a-very-real-footprint\/","title":{"rendered":"The cultural corner &#8211; Artificial intelligence, a very real footprint"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"45044\" class=\"elementor elementor-45044\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58e4a9b6 e-flex e-con-boxed e-con e-parent\" data-id=\"58e4a9b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6bc7f7 elementor-widget elementor-widget-text-editor\" data-id=\"a6bc7f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tA cartoon shows two individuals facing a computer surrounded by hundreds of servers, with \u2018AI\u2019 written on the screen. One of the characters says: \u2018And how are we going to find enough electricity for all this?\u2019 The other replies, staring at the screen: \u2018All we have to do is ask.\u2019 This humorous illustration by the cartoonist Kak accompanies an article published on 9 April by L\u2019Opinion, whose headline sums up what is at stake: \u2018Hello progress? This is Earth. Too fast, too far, too hard: technological advances consume a lot of electricity, rare metals and land&#8230; without any thought or planning.\u00a0It\u2019s not too late to put things right.\u2019\n\nThis materiality of AI and its environmental impact is emphasised by the main parties involved themselves. Sam Altman, founder of OpenAI, said at the recent Davos Summit1 that \u2018a major breakthrough in energy is needed\u2019 because \u2018it\u2019s absolutely right to say that AI is going to need a lot more energy.\u2019\n\nBill Gates concurred, mentioning a \u2018dizzying amount of energy required\u2019, with electricity being \u2018a key variable in the profitability of a data centre.\u2019 In total, AI could consume 85 to 134 TWh of electricity in 2027, equivalent to the consumption of Argentina or Sweden.2 This raises serious questions about the compatibility of the development of AI with the energy transition. In terms of opportunity, this issue is at the heart of one of the recommendations in the report \u2018AI: Our ambition for France\u2019 submitted by the Artificial Intelligence Commission to Emmanuel Macron in March\n\nGiven that France is lagging far behind in the development of AI but is a leader in the environment and low-carbon energy, with world leading companies like Suez, Veolia, Saur, EDF, Engie, Sonepar, Rexel, Schneider and Legrand, the report recommends adopting a specialisation strategy. \u2018To think that the only option (when it comes to AI) is to copy the American model is absurd.\u2019 On the contrary, we need to \u2018make France a pioneer in AI for the planet by strengthening transparency, research into low-impact models, and the use of AI to support energy and environmental transitions.\u20193 On this last point, the solution lies \u2013 as is often the case \u2013 in the question of use and putting all technology back in its place as a simple tool for a specific purpose&#8230; which must be defined collectively and owned politically. Will AI, an energy guzzler, make it possible to reduce and rationalise global energy consumption? As Kak\u2019s cartoon suggests, if you ask it a question, AI will answer.\n\nAll that remains is to ask the right question.\n\n&nbsp;\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>A cartoon shows two individuals facing a computer surrounded by hundreds of servers, with \u2018AI\u2019 written on the screen. One of the characters says: \u2018And how are we going to find enough electricity for all this?\u2019 The other replies, staring at the screen: \u2018All we have to do is ask.\u2019 This humorous illustration by the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":45046,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[212,301,436],"tags":[281],"class_list":["post-45044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysis","category-article-talk-straight","category-digital-technology-software-analysis","tag-accuracy-talks-straight-10"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The cultural corner - Artificial intelligence, a very real footprint - Accuracy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.accuracy.com\/en_gb\/the-cultural-corner-artificial-intelligence-a-very-real-footprint\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The cultural corner - Artificial intelligence, a very real footprint\" \/>\n<meta property=\"og:description\" content=\"A cartoon shows two individuals facing a computer surrounded by hundreds of servers, with \u2018AI\u2019 written on the screen. 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