Context
Our client, a major player in the hotel industry, was considering the disposal of a minority stake in its recently acquired lifestyle hotels and high-end restaurant business.
Key Takeaway
Lifestyle hotels and restaurants have shown the highest growth rates in the sector since Covid-19, in some cases, even recovering to 2019 revenue levels already by 2021; this is projected to be achieved in 2023–2024 for other categories. The difference is mainly explained by strong brand awareness as well as a capacity to generate non-hospitality revenues (restaurants, memberships, sponsorships and venue rental revenues). The high-end restaurant business followed the same trend.